Business Environment

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SUBJECT: wrinkle Environment


Author: Dr. Karam Pal

01

Vetter : Dr. B S Bodla

BUSINESS AND ENVIRONMENT

Objective : The students will be able to agnize the concept of avocation
environment its meaning, scope and importance.
Structure :
1.1

Introduction to moving in

1.2

avocation Environment: Emerging Order

1.3

Technological Environment

1.4

Economic Environment

1.5

Political Environment

1.6

Socio-Economic Environment

1.7

inbred Environment

1.8

Summary

1.9

Self Assessment Exercise

1.10 Suggested Readings
1.1.

INTRODUCTION TO BUSINESS
Business is an important innovation in society. Be it for the supply of
goods or services, creation of practice session opportunities, offer of better

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quality life, or contribution to the frugal growth of a country, the role
of business is crucial. So the first interrogation arises in anyones mind is
what re eithery a business is ? The following description is an attempt to
provide appropriate answer.
A Business is nothing more than a person or group of persons properly
organized to produce or distribute goods or services.



The study of
business is the study of activities involved in the drudgery or
distribution of goods and services-buying, selling, financing, personnel
and the like.
Practically the above said definition is true but in theoretical sense it is
incorrect. onward any activities can be considered in the business, there
must outlive both the goal of profit and the risk of loss. Thus Business can
be accurately defined by K. Ashwathapa as daedal field of commerce
and industry in which goods and services are created and distributed in
the rely of profit within a framework of laws and regulations.
Understanding the Business : To understand any business the critical
step is to explore all the factors related to business and properly judging
its impact on the business. at that place are many factors and forces which
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