Xerox corporation swas analysis Essay Example | Topics and Well Written Essays - 1000 words

xerox copy corporation swas analysis - Essay ExampleWith new technology and service offerings for office and production environments, including cheap color printing for businesses of any size, Xeroxs revenue enkindleth strategy could be aligned around creating new opportunities to expand its share of the $102 billion document market. The novelty from offset presses to digital systems would also be a catalyst in improving profit margins for the attach to with erupt adding new products.If a fraction of the companys revenue is invested in research and development each year, it would be possible for Xerox to create the industrys broadest portfolio of document management technology and service. With the available expertise and experience in the filed of copiers, the company can plan to launch world class new systems in color and black-and-white digital presses, production copier/printers, office multifunction systems and printers.Thus, using the alive expertise in manufacturing copie rs, it would become possible to tap new opportunities and take on the digital revolution without any significant investment on the companys part.Xerox Corps Turnaround Strategy (2004) What Went Wrong, electronic version Retrieved 10 February 2008,from icmrindias website http//www.icmrindia.org/casestudies/catalogue/Business%20Strategy2/BSTR121.htmValue-added services including consulting, imaging and content management for businesses small to large. By integrating Xeroxs document management services with better technology and improved productivity, work processes could be simplified. Value added-services, which could include consulting, imaging and content management for businesses of any size, would be an additional source of income for the company. formulation of consulting, imaging and content management is a niche area. With the digital revolution growing manifold by the day, this is the right time to exploit the potential of providing such services. Many companies prefer to o utsource such jobs to experts in the field thus, Xerox could be a service provider to such companies. Xerox-Annual Report, (2005) Retrieved 10 February, 2008,from Xerox websites http//www.xerox.com/Static_HTML/annualreport/2005/truecolors.htmlhttp//www.xerox.com/Static_HTML/annualreport/2005/gradient_content.htmlXeroxs unequalled innovation in color technology and MFDs With Xeroxs expertise of over 60 years in the field of manufacturing copiers, it would be relatively easy to come out with new age color printers and multifunction devices like copier-scanner-printers. There is a growing demand for such copiers in the market. The revenue from the launch of such products is expected to grow by 20 percent on an annualized basis. As the revenue per color page is approximately five times higher than the revenue per black-and-white page, thither is a significant opportunity to be tapped in this market. With about 3