Case Study 2

Many consumers of today be already paying caution on the environmental problems of the world ADDIN EN .CITE CudeBrenda J CudeConsumers apos strike on environmental Marketing1993June 29 2007http / entanglement .joe .o rg /joe /1993spring /iw2 .html (Cude . Most of these consumers argon now wholehearted in buying products that preempt garter preserve Mother Nature . Since on that point are split up of environmental issues that are coming out and in the polish off case are of immediate need of treatment , it is in human activity very helpful to have change magnitude environment apprised consumersAccording to the survey that I conducted , about 64 of the consumers are aware(predicate) and are buying products that can help in defend the environment . They are mostly family oriented consumers and are large attention on the things that is incident in the character . single 24 of the consumers are not environmentally conscious on the products that are they buying and are not doing any ways in preserving the ecosystem . The other 12 have no estimation on what is truly happening in our environment and the causes of the problems that is happening in the ecosystem , which is why they are not doing any pertinent actions on preventing the problems that we haveBased from the result of the survey , the demographic pros of consumers that are to a greater extent than likely to buy products that volition safeguard the environment are those family-oriented females that have high income and are amend and aware of what is really happening in the environment Females are more refer in the situation of the world and are likely to knock over attention on preventing the devastation of our ecosystem and they are more leave aloneing to give or disburse money just to be a part of the prevention of the destruction of nature ADDIN EN .CITE BuiMy H BuiENVIRONMENTAL MARKETING : A MODEL OF CONSUMER BEHAVIOR2005June 29 2007http /www .sbaer .uca .edu /research /acme /2005 /04 .pdf (Bui . More apparently , those with high incomes will dare to buy expensive goods that could be helpful in the prevention of ecological problems that we are experiencing . Lastly , when consumers are educated , they are more familiar on what is really passing play on with our environment . There attitude towards the effect of increasing pollution will be easily understood by them and will be immediately given remedies and that is being a conscious consumerHowever , the demographic pro of those consumers that are of no spread over in the environment is based on the age and sex activity . More likely males are not interested in protecting our environment from destruction and those that are experient or beyond the middle age are not introduce in the preservation of the beauty of nature . No honor why the federal government is on its way on campaigning for the procurement of commercial products that could help protect the environmentThe implications on the campaign of the federal government are of good benefits to the hatful most especially to the concern consumers . There will be an economic development and social improvement when the campaign will took effect permanently .

An economic development will be more likely is achieved because the resources will be utilized more efficiently in terms of recycling of products such as s and bottles : re-use of materials that are still capable to be lighten Social improvement will be also achieved when we continue to protect our environment in a way that poverty will be lessened . In a bearing that people will find time to recycle there things and will not consume a single peso in buying new products which they can still reproduced from the old products that they will recycleEveryone is capable to be environmentally aware and obligated . One should know and appreciate other s beliefs in demeanor and will oblige him in protecting the environment his deed is en route for a continuous improvement of his sensation in the challenges with regards to the beautification of our environment ADDIN EN .CITE HeimlichIrene Probasco Joe E . Heimlich Guidelines for the Environmentally aware Consumer2006June 29 2007http /ohioline osu .edu /cd-fact /0180 .html (HeimlichBeing environmentally conscious is very important in promoting a good future for our Mother Nature . Everyone should mob part in promoting the use of products that will safeguard our nature . No one will be harm when all(prenominal) and everyone will participate in the implementation of purchasing products that can still be recycled and /or re-useReferencesADDIN EN .REFLIST Bui , My H Environmental Marketing : A Model of Consumer Behavior 2005Cude , Brenda J Consumers regard on Environmental Marketing 1993Heimlich , Irene Probasco Joe E Guidelines for the Environmentally certified Consumer 2006 PAGEPAGE 4 ...If you want to get a full essay, revisal it on our website: Ordercustompaper.com

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