Pfizer
Evolving to meet the needs of a changing society
Since Pfizer was founded by cousins Charles Pfizer and Charles Erhart in 1849, the pharmaceutical company has remained dedicated to discovering and developing new, and better, ways to oppose and treat disease and improve health and well universe for people around the world. From the miracle of penicillin to Pfizer Helpful Answers, which helps people without prescription reportage maintain access to important medications, to our medicine safety website, we focus on on meeting the worlds diverse health needs
1.SWOT digest:
Strengths
R&D innovation with a broad remedy coverage.
Marketing strength in major geographical and cure areas.
Existing Patent protection for a number of historic period on key products.
Opportunities
Decreasing development time through favorable R&D collaborations and internal efforts.
Emergence of corporate global markets and globalization for new products.
Co-marketing agreements with companies wishing to capitalize on Pfizers marketing strengths, providing Pfizer with strong products and therefore revenue growth.
Weaknesses
Discontinuation of products in the latter stages of development.
Co-marketing agreements can limit Pfizers global presence.
increase surface and operational complexity makes Pfizer a less agile company.
Threats
Increased competition for core products like Viagra as its naughty cost encourages use of cheaper alternative treatments.
2.Pfizers organizational chart
Ian Read
top dog Executive Office
Mikael Dolsten
President, Worldwide Research & Development
Cavan Redmond
Group President, Animal Health, Consumer Healthcare, Capsugel and incorporate Strategy
Olivier Brandicourt
President and General Manager, Primary Care
Geno Germano
President and General Manager, oddment Care and Oncology
David Simmons
President and General Manager, Emerging Markets and Established Products
postmark DAmelio
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